Interior of the Lexus RZ shown in Dapple Gray.
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PRIVACY

CONNECTED SERVICES AND YOUR PRIVACY

Like all modern vehicles, your Lexus vehicle collects and transmits a range of data to Lexus, including the vehicle’s location, driving data (such as acceleration, braking and engine sensor readings) and vehicle health information (such as odometer readings, oil life, and information from the onboard diagnostic system).

Lexus uses this data to provide you with your Connected Services, as well as to improve quality, support research and development, and assist with warranty or product recall issues.

Lexus’ Connected Services are built for you – to provide personalized convenience and peace of mind. This suite of technology enhancements includes:

  • Safety Connect for reassurance when the unexpected occurs, like the SOS button, Automatic Collision Notification and Stolen Vehicle Locator.
  • Drive Connect for cloud-based navigation features like real-time traffic and “Hey Lexus” voice commands.
  • Remote Connect to access certain vehicle features using a compatible smart device.
  • Service Connect to receive personalized maintenance updates and vehicle health reports.

Your vehicle’s precise location (within 1,850 feet) is required for Lexus to provide you with Connected Services. We will not use your vehicle’s precise location without your consent.

To provide consent for Lexus to use your vehicle’s precise location, accept the Vehicle Connectivity Consent for your vehicle in the Lexus app. (Click here if you need to download the Lexus app.)

Declining the Vehicle Connectivity Consent will turn off all data transmission on your vehicle, and you will no longer have access to Connected Services, even if these services were included as part of your vehicle purchase.

If you do nothing, Lexus will continue to use your vehicle’s non-precise location, driving and vehicle health data for internal research and data analysis. You will not have access to Connected Services.

You can update your Vehicle Connectivity Consent status at any time in the Lexus app.

Unless you direct us to do so:

  1. We do not use your vehicle’s location or driving data for our own marketing purposes and
  2. We do not provide your vehicle’s location or driving data to third parties for their own purposes.

The Privacy Portal on the Lexus app allows you to see the data your vehicle is transmitting to Lexus, how Lexus utilizes that data, and to review/change your vehicle’s data transmission preferences. To access the Privacy Portal, please select the person icon in the top right, select “Account,” “Data Privacy Portal,” and then select your vehicle.

Cookie Consent
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Performance cookies collect website data to monitor our website’s performance as a user interacts with it. This data is aggregated for web analytics purposes solely for improving our website's functionality. Functional cookies enable enhanced website functionality and personalization for the user, but are not necessary for the user to navigate the website. For example, if a user doesn't enable location data collection, then the user would have to manually provide their location information on each visit to the website. This may also affect some functionality related to location-specific personalization.

Targeting cookies are advertising cookies that collect information about your online activity on our website and other businesses' websites and properties to provide relevant advertisements to you on other websites and media. They are used to build visitor profiles and insights into advertising performance. Targeting cookies typically are third-party, persistent cookies that can follow a user as they visit other websites. Session replay technology is used to monitor and collect data related to how users interact with our website. Data collected may include: how much time website users spend on our web pages, links users click on, web pages users browse or scroll through, or if users need or use accessibility features.